Costas Andriopoulos

Costas Andriopoulos: Expert in Creativity, Curiosity and Breakthrough Innovation

Expert in creativity, curiosity, breakthrough innovation and ambidexterity, Professor Costas Andriopoulos is a globally recognized scholar, advisor, and speaker. As a professor at Bayes Business School (formerly Cass), he explores how organizations foster creativity, manage disruptive change, and navigate uncertainty to drive innovation.

He is also the director of Avyssos Advisors Ltd., an innovation management consultancy that helps organizations embrace uncertainty, harness creativity, and develop groundbreaking strategies. In this role, he works with startups, and established companies, offering strategic guidance on breakthrough innovation. Costas has been the thematic advisor for two Amundi MSCI ETFs on Digital Economy and Disruptive Technology, shaping investment strategies that focus on transformative industries. He is also a member of the investment committee of the Bayes Entrepreneurship Fund, a £10 million fund that invests in early-stage startups across various sectors—from wine bars to drone companies.

At the heart of Costas’ work is curiosity—not just as an abstract trait, but as a powerful tool for transformation. His acclaimed book, Purposeful Curiosity, published by Hachette and Yellow Kite and endorsed by Adam Grant, examines how curiosity can be intentionally cultivated to drive success and fulfilment. The book is the result of five years of research and interviews with some of the world’s most inquisitive and innovative minds across business, science, the arts, and social impact. Through compelling stories, cutting-edge research, and practical tools, he offers a roadmap for channelling curiosity into action, helping individuals and organizations unlock potential, solve complex challenges, and thrive in an unpredictable world.

A significant part of his previous research, conducted in Silicon Valley, California, focused on how companies balance exploiting current products and markets while simultaneously exploring new opportunities—a concept known as organizational ambidexterity.

He also founded Bayes X, a leading research centre focused on disruptive innovation, further cementing his role as a pioneer in the study and application of curiosity-driven thinking.

A sought-after speaker and advisor, Costas regularly runs workshops on breakthrough innovation around the world, helping organizations navigate disruption and build cultures of creativity. In addition to his academic and consultancy work, he contributes as a writer and expert interviewee to The Financial Times, The Times, and Fast Company, among many others. His insights on innovation, leadership, and curiosity frequently appear in leading media outlets, shaping how organizations approach change, strategic decision-making, and entrepreneurial growth.

Costas holds degrees from Strathclyde University in Glasgow, Scotland. Originally from Athens, Greece, he now lives in London, UK.