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Charlene Li

Pioneer and thought leader in the world of social technologies

Biography Highlights

  • A bestselling author, consultant and founder of the Altimeter Group, which produces research and advice to help organisations find their way through the exciting new business world which is now both more ‘social’ and more ‘open’ than ever before.

Biography

Meet Charlene Li

For the past three decades, Charlene Li has been helping people see the future. She’s an expert on digital transformation, disruption leadership and strategy, customer experience, and the future of work. She’s the author of six books, including the New York Times bestseller, “Open Leadership,” and co-author of the critically acclaimed book, “Groundswell.” Her latest book is the bestseller “The Disruption Mindset.” She is currently working on her next book, “Winning with Generative AI.”

Charlene is also an entrepreneur, the Founder and CEO of Altimeter, a disruptive analyst firm that was acquired in 2015. She most recently served as the Chief Research Officer for PA Consulting and currently leads her own firm, Quantum Networks Group.

Charlene has worked with hundreds of top companies ranging from Adobe to Southwest Airlines and advised 49 of the Fortune 100 companies. She has spoken at events like the World Economic Forum, TED, and SXSW.

Named one of the most creative people in business by Fast Company and a LinkedIn Top Voice on Culture, Charlene graduated magna cum laude from Harvard College. She received her MBA from Harvard Business School. She lives in San Francisco and teaches her cat tricks in her spare time.

Videos

Showreels

Speaking videos

Media, podcast appearances and interviews

Popular Talks

(Three different descriptions, depending on the audience)

For Large Conference Audiences:
Winning With Generative AI: Crafting a Future-Ready Strategy

Explore the transformative world of generative AI in this keynote, tailored to introduce its strategic implications. Learn how to integrate generative AI with your organization’s core mission, enhancing competitive advantage and driving long-term growth. This session offers insights into prioritizing transformative initiatives, understanding workforce implications, and mitigating risks while maximizing opportunities. Gain foundational knowledge to develop a robust generative AI strategy that aligns with your strategic goals and prepares your organization for the future.

In-Company Executive Session:
Creating a Unified Generative AI Strategy: An Executive Roadmap

Delve into the strategic integration of generative AI, specifically crafted for executive leadership. This session focuses on aligning generative AI with the company’s overarching objectives, identifying key initiatives for substantial impact, and addressing workforce evolution. Discussions will also cover risk management and the importance of a cohesive, actionable plan that commands executive alignment. Emerge with a unified vision and a clear strategy for leveraging generative AI to enhance organizational excellence.

For Generative AI Leaders:
Strategizing Generative AI: Vision, Alignment, and Execution

This session is designed for generative AI leaders, focusing on the intricacies of formulating and executing a comprehensive strategy. Create a compelling vision for generative AI that aligns with long-term organizational goals, ensuring stakeholder buy-in and executive support. Explore the balance between innovation and risk, the impact on the workforce, and the steps needed to maintain a competitive edge. This discussion aims to equip leaders with advanced strategies for leading their organizations in the generative AI space, fostering innovation and sustainable growth.

Available: Virtually

“Disrupt or die” has been the rallying cry for decades, but what does it actually mean to be disruptive, to make it the center of your strategy? Many established companies set a goal to develop “disruptive” innovations, believing innovation will disrupt their market and drive growth. But that’s not how it works: Disruption doesn’t create growth. Growth creates disruption.

In this speech, Charlene acknowledges that transformations are never easy, and the unrelenting pace of technological change makes it doubly difficult. But there’s hope and a way forward—starting with reframing your strategy, leadership, and culture so that disruptive growth is at the top of your agenda.

Audiences will learn to:

  • Define what disruption is—and isn’t—and how it can drive disruptive growth
  • Identify and prioritize the right disruptive growth moves and align the organization around them
  • Understand how leaders must show up differently when pursuing a disruption strategy
  • Instill disruption into a status-quo culture
Available: Virtually

New technologies pop up daily that allow us to connect and communicate with employees in real time. Yet organizations are wired for a bygone era when there was the luxury of time and proximity. Most organizations measure employee engagement in yearly surveys—hardly the way to truly engage employees in the digital era.

In this speech, Charlene makes the case to develop a new mindset, one that’s centered on creating a long-term relationship with employees that melds holistically with creating great experiences for customers. From creating belonging among hybrid workers to the adoption of generative AI, we’ll dig deep into how technology is changing the nature of work and our relationship with employees.

Audiences will learn to:

  • Understand how employee expectations in the workplace are being influenced by their personal use of technology, especially generative AI
  • Prepare for the long-term implications for employee engagement
  • Identify the experiences that employees value the most
  • Create rich collaboration experiences that support a different way of work
Available: Virtually

Digital technologies have revolutionized relationships, and leadership is no exception. To be truly engaged, effective leaders must harness and master the power of digital communications and branding, especially with the challenges of leading a distributed team.

In this speech, Charlene explains that the key is understanding how your personal leadership style can be extended and scaled through digital techniques to achieve your most important goals. You’ll learn the art and science of how to listen, share, and engage with employees and customers in the digital era. We’ll also discuss common objections and concerns of leaders and how to address them.

Audiences will learn to:

  • Master a new way of developing relationships, which begins by stepping out of traditional hierarchies
  • Listen at scale, share to shape, and engage to transform
  • Shift to a digital mindset
  • Apply the right digital tools to meet strategic goals
Available: Virtually

What does it mean to be wise? Wisdom is not just a matter of intelligence, knowledge, or character. Smart people make foolish decisions all the time. But what if we could improve our decision-making even a little bit and make consistently wiser choices? Imagine the exponential impact if we could intentionally support the people in our organizations to be wiser, regardless of their experience levels.

In this speech, Charlene takes audiences on a journey of discovery toward experiencing the true power of wisdom. With the right tools and guidance, you, too, can learn to make the right decisions and create a life and organization filled with meaning, purpose, and happiness.

Audiences will learn to:

  • Define wisdom in the context of leading an organization
  • Develop wisdom in themselves and others
  • Create a wise organization capable of consistently making great decisions
Available: Virtually

Books

Winning with Generative AI: The 90-Day Blueprint for Success

Your comprehensive guide to mastering generative AI within a strategic framework tailored to your organization’s purpose and values. In this transcendent new book, Charlene and co-author Katia Walsh help readers surpass the basic understanding of generative AI by offering a researched, step-by-step blueprint that equips leaders with the knowledge to craft a customized generative AI strategy that not only navigates but thrives in the face of industry volatility.

Read more..

Winning with Generative AI: The 90-Day Blueprint for Success

Your comprehensive guide to mastering generative AI within a strategic framework tailored to your organization's purpose and values. In this transcendent new book, Charlene and co-author Katia Walsh help readers surpass the basic understanding of generative AI by offering a researched, step-by-step blueprint that equips leaders with the knowledge to craft a customized generative AI strategy that not only navigates but thrives in the face of industry volatility.

The Disruption Mindset: Why Some Organizations Transform While Others Fail

To be competitive, it’s no longer enough to be innovative—you must have a strategy for disruptive growth, a plan to seize an opportunity no one else has the audacity to attempt. This book will help you build your own disruption mindset and create positive change in the process.

Read more..

The Disruption Mindset: Why Some Organizations Transform While Others Fail

To be competitive, it’s no longer enough to be innovative—you must have a strategy for disruptive growth, a plan to seize an opportunity no one else has the audacity to attempt. This book will help you build your own disruption mindset and create positive change in the process.

The Engaged Leader: A Strategy for Your Digital Transformation

In order to be truly effective today, leaders in business and society must change how they engage and, in particular, how they establish and maintain relationships with their followers via digital channels.

Read more..

The Engaged Leader: A Strategy for Your Digital Transformation

In order to be truly effective today, leaders in business and society must change how they engage and, in particular, how they establish and maintain relationships with their followers via digital channels.

The Seven Success Factors of Social Business Strategy

This concise e-book presents seven powerful factors for designing and supporting an effective social business strategy. Charlene and co-author Brian Solis studied how the best companies create measurable value that aligns with overall business objectives and outlined how to incorporate these insights into your strategy and planning process.

Read more..

The Seven Success Factors of Social Business Strategy

This concise e-book presents seven powerful factors for designing and supporting an effective social business strategy. Charlene and co-author Brian Solis studied how the best companies create measurable value that aligns with overall business objectives and outlined how to incorporate these insights into your strategy and planning process.

Open Leadership: How Social Technology Can Transform the Way You Lead

“Be open, be transparent, be authentic.” Those are the current leadership mantras, but companies often push back. Business is premised on the concept of control, and yet today’s leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world—where an active social media presence is the norm. Charlene lays out the essential steps that leaders must take to transform their organizations and themselves into being “open”—and exactly what that will mean.

Read more..

Open Leadership: How Social Technology Can Transform the Way You Lead

"Be open, be transparent, be authentic." Those are the current leadership mantras, but companies often push back. Business is premised on the concept of control, and yet today’s leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world—where an active social media presence is the norm. Charlene lays out the essential steps that leaders must take to transform their organizations and themselves into being “open”—and exactly what that will mean.

Marketing in the Groundswell

Since Groundswell was published in April of 2008, two things have happened: The global economy has gone into the dumper; and at the same time, marketers have fallen in love with social technologies.” So states author Josh Bernoff in his introduction to Marketing in the Groundswell, which offers vital information that everyone involved in marketing or in communicating with customers’ needs to know. The book includes three core chapters from the original bestseller that focus on market research, marketing, and spreading word-of-mouth among your best customers. Sure, you already know that customers are writing about your products on blogs or talking about your brand on Twitter and Facebook. Now, turn that interest into opportunity and profit. In these economic times, marketers like you are increasing their investment in social technologies, while cutting back on more traditional expenses. Why? Because they work—no matter the economic climate. Marketing in the Groundswell shows you how you can build social applications, measure their results, and use the social technology movement to your company’s advantage.

Read more..

Marketing in the Groundswell

Since Groundswell was published in April of 2008, two things have happened: The global economy has gone into the dumper; and at the same time, marketers have fallen in love with social technologies." So states author Josh Bernoff in his introduction to Marketing in the Groundswell, which offers vital information that everyone involved in marketing or in communicating with customers' needs to know. The book includes three core chapters from the original bestseller that focus on market research, marketing, and spreading word-of-mouth among your best customers. Sure, you already know that customers are writing about your products on blogs or talking about your brand on Twitter and Facebook. Now, turn that interest into opportunity and profit. In these economic times, marketers like you are increasing their investment in social technologies, while cutting back on more traditional expenses. Why? Because they work—no matter the economic climate. Marketing in the Groundswell shows you how you can build social applications, measure their results, and use the social technology movement to your company's advantage.

Speaker Bureaus and Talent Agencies

Charlene Li is available to book via these agencies
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